What Is the Max Upload Size for Instagram
What are the requirements for Instagram videos in 2022? [Free Cheat Sail]
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Instagram released videos back in 2013 . They wanted their videos to exist as easy to make and share as possible. Although the Instagram video length limit was but 15 seconds at the fourth dimension, it speedily became a sensation among users.
Today, Instagram videos formats are very different and the requirements are more advanced than before. As a result, there are some required Instagram video resolutions that need to be met earlier posting.
Below you'll find all the full Instagram video specs that utilise today. Grab our cheat sheet and kickoff creating!
Requirements for Instagram videos
Instagram Organic Videos Requirements
Vertical video
- Minimum Instagram vertical video dimensions are 600 x 750.
- Instagram vertical aspect ratio is 4:5.
- Supported video codecs: H.264, VP8
- Supported audio codecs: AAC, Vorbis
- Maximum Instagram file size is 4GB.
- Recommended Instagram video formats are .MP4 and. MOV.
- Instagram video length limit 60 seconds.
- Instagram video minimum length: No minimum.
- Video max frames 30fps.
- Instagram caption max length: two,200 characters.
You might want to know that vertical videos accept been a hitting lately. They dive more traffic than square videos and are more cost-effective. If you lot haven't already, you can definitely requite this format a try.
Video Stories
- Minimum Instagram Stories video dimensions are 600 10 1067.
- Recommended Instagram Stories video dimensions are 1080 ten 1920.
- Instagram Stories attribute ratio is 9:16.
- Max Instagram file size is 4GB.
- Recommended Instagram Stories video formats are .MP4 and .MOV.
- Instagram Stories video length limit is 15 seconds.
Square video
- Minimum Instagram square video dimensions are 600 x 600.
- Instagram foursquare aspect ratio is 1:1.
- Supported video codecs: H.264, VP8
- Supported audio codecs: AAC, Vorbis
- Maximum Instagram file size is 4GB.
- Recommended Instagram video formats are .MP4 and .MOV.
- Instagram video length limit 60 seconds.
- Instagram video minimum length: No minimum
- Video max frames 30fps.
- Instagram caption max length: 2,200 characters.
Landscape video
- Minimum Instagram landscape video dimensions are 600 x 315.
- Instagram landscape aspect ratio is 1:91:one .
- Supported video codecs: H.264, VP8
- Supported audio codecs: AAC, Vorbis
- Maximum Instagram file size is 4GB.
- Recommended Instagram video formats are .MP4 and .MOV.
- Instagram video length limit 60 seconds.
- Instagram video minimum length: No minimum
- Video max frames 30fps .
- Instagram explanation max length: 2,200 characters.
Carousel Videos
- Minimum Instagram carousel video ads resolutions are 600 x 600.
- Maximum Instagram carousel video ads resolutions are 1080 x 1080.
- Instagram carousel video ads aspect ratio is 1:1.
- Maximum Instagram file size is 4GB.
- Recommended Instagram video formats are .MP4 and. MOV.
- Instagram video length limit lx seconds.
- Video max frames 30fps.
- Instagram explanation max length: 2,200 characters.
- Recommended caption length: 125 characters .
Instagram Video Ads Requirements
Usually, the organic and ad video requirements are the same, only it's always better to double-check that earlier posting. 😉
Vertical video
- Minimum Instagram vertical video dimensions are 600 x 750.
- Instagram vertical attribute ratio is four:5.
- Maximum Instagram file size is 4GB.
- Recommended Instagram video formats are .MP4 and. MOV.
- Instagram video length limit 60 seconds.
- Video max frames 30fps.
- Instagram caption max length: 2,200 characters.
Instagram Stories Video Ad Requirements
- Minimum Instagram Stories video dimensions are 600 ten 1067.
- Recommended Instagram Stories video dimensions are 1080 ten 1920.
- Instagram Stories aspect ratio is 9:sixteen.
- Maximum Instagram file size is 4GB.
- Recommended Instagram Stories video formats are .MP4 and .MOV.
- Instagram Stories video length limit is 15 seconds.
Square video
- Minimum Instagram foursquare video dimensions are 600 x 600.
- Instagram square aspect ratio is 1:1.
- Maximum Instagram file size is 4GB.
- Recommended Instagram video formats are .MP4 and .MOV.
- Instagram video length limit 60 seconds.
- Video max frames 30fps.
- Instagram caption max length: ii,200 characters.
Mural video
- Minimum Instagram landscape video dimensions are 600 10 315.
- Instagram landscape attribute ratio is 1:91:i .
- Maximum Instagram file size is 4GB.
- Recommended Instagram video formats are .MP4 and .MOV.
- Instagram video length limit 60 seconds.
- Video max frames 30fps .
- Instagram caption max length: 2,200 characters.
Carousel Video Ads
- Minimum Instagram carousel video ads resolutions are 600 x 600.
- Maximum Instagram carousel video ads resolutions are 1080 ten 1080.
- Instagram carousel video ads attribute ratio is 1:1.
- Maximum Instagram file size is 4GB.
- Recommended Instagram video formats are .MP4 and. MOV.
- Instagram video length limit 60 seconds.
- Video max frames 30fps.
- Instagram explanation max length: 2,200 characters.
- Recommended caption length: 125 characters .
- Minimum number of cards: 2
- Maximum number of cards: x
IGTV Videos Requirements
- Minimum IGTV video length: 1 minute (lx seconds).
- Maximum IGTV video length: 15 minutes when uploading from a mobile device or60 minutes when uploading from a computer.
- Attribute ratio: 9:sixteen [vertical video] or sixteen:nine [horizontal video].
- Videos min frame charge per unit: 30 FPS (frames per second), min resolution of 720 pixels.
- Maximum file size: 650MB (for x minutes videos or shorter) or 3.6GB (threescore minutes videos).
-
Recommended size for cover photos: 420 ten 654 (or 1:1.55 ratio).
- Video format: .MP4.
Instagram Videos Extra Specifications
Here are some extra details for your Instagram videos:
- File type: Full list of supported file formats
- Bitrate: No limit to bitrate file if you're using two-laissez passer encoding, every bit long as your file doesn't exceed one GB. Otherwise, 8 megabits per second for 1080p and 4 megabits per second for 720p.
- Thumbnail image ratio: Should match the attribute ratio of your video.
Coming together all the requirements from this mail service shouldn't be a problem for most modern iOS and Android mobile devices. If y'all accept an older or more obscure smartphone, consider changing to a newer model to have full advantage of Instagram videos.
Tools for creating Instagram videos
In case you are wondering which tools you could employ when it comes to creating videos for Instagram, hither is a brusk listing with a few tools that we've tested and tin can recommend:
- InVideo – an online Instagram video editor with available templates, images, and music
- Clipchamp – a tool that helps to create crawly video content; we especially recommend it for creating Instagram video Story ads
- Hype Type – an app that you can apply if you'd like to add moving or blithe texts to your video Stories
- Mojo – another tool for creating animated Stories
- Biteable – an online video editing tool for creating any kind of videos that will be published on your feed or Stories
- Lumen5 – a tool giving similar possibilities to Biteable, available from your browser
Analyze Your Instagram Videos with Sotrender App
Wouldn't you like to know which of your Instagram videos were performing the best?
Now you can easily rail the performance of your Instagram videos with Sotrender, which is a social media belittling app.
Some time ago, we've released the revamped Instagram Analytics for Business, so you can connect your Instagram business profile, streamline analyses and become insights that'll help you lot meet the bigger picture behind your profile and ameliorate your engagement.
Let me prove you the best manner to analyze the performance of your videos.
You can besides evaluate the total share of impressions by media type.
The nautical chart below shows you what media blazon attracts the most attention. This way yous'll larn what your audience enjoys the nearly and it clearly indicates what media types you lot should exist sharing in the future to hit the college engagement.
Share of impressions by media type
What's more than, you can analyze the share of impressions solar day by day, in a selected time flow.
Impressions by media type
Activities by media type, Sotrender
Final but not least, you should too analyze whether publishing video content had a significant impact on the number of followers or engagement rates.
The charts we showed you above, inform nearly your organic video's performance. Only in Sotrender y'all tin can now analyze besides your video ads results. By using Sotrender Ads you can compare, for example, a few video ads to each other to run into which one was more successful. Monitoring which videos gathered the biggest number of impressions, views or conversions, will help you tweak your ad strategy accordingly.
See what's there for yous. 🙂
Bottom Line
Now you have all you need for the job. But for the full story, let me merely give y'all a lilliputian scrap of background information about Instagram videos and why they affair.
Already in 2019, 54% of consumers were interested in watching more than video content from businesses they support. That means that you definitely have an incentive to fix more than video content in general.
Moreover, Instagram is seeing a big-time rise in ad dollars coming to the platform lately. Information technology seems brands take institute greener pastures on Instagram over Facebook's News Feed. Instagram states that 33% of the most-viewed Stories on Instagram are those that were posted by businesses.
This calls for changes in the way marketers capture leads. Instagram video campaigns are no longer a nice-to-have strategy; now it's your necessary survival gear!
What's more, experts say 'Stories' was Instagram'south smartest move yet. 'Stories' were released in Baronial 2016 every bit a directly copied characteristic from Instagram's competitor, Snapchat. Now it hits 5 00 1000000 users daily. That's over twice the number of users Snapchat had for its entire app life!
Today, brands can apply Stories to promote their products too! The platform lets you seamlessly integrate your video ads between organic releases so that they blend in.According to Instagram, 60% of users said they establish out most a new product through Instagram.
For all these reasons, Instagram videos are definitely worth the money. That'due south a impenetrable investment, that'due south why you should consider them for your next social media marketing strategy. 🙂
If you're non using the power of video to run across your marketing goals nevertheless, it'southward time to start. Choice upwards a photographic camera and start churning out video content like in that location's no tomorrow!
Read More:
- How do I postal service videos on Instagram?
- How do I take peachy Instagram photos?
- 9 essential Instagram tools for every social media manager & for every purpose
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Source: https://www.sotrender.com/resources/knowledge-base/requirements-for-instagram-videos-2019/
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